Stop Acting Like an Agency
Corporate design teams are… different. We’re pegged as “those guys”. We are gloriously unique in our perspective of business. We are the odd-balls, the cool-kids, the wild cards. We almost welcome it, actually - working for the man, but still a rebel! BUT, there’s a catch….
What makes a Design “Good”?
Let's face it! Design is objective... to a certain degree. When it comes to quantifying "good" design there are a few criteria we can go by.
Taking a brand from Good to Great
We’ve all heard it by now, a brand isn’t just a logo, or colors, or spiffy graphics. While there are several elements that go into good branding, I’m going to distill it down into 5 on how to take a good brand to becoming a great brand in 2024.
