The Work
The thinking
behind the work.
Every project here started as a business problem worth solving. What you're looking at isn't a portfolio — it's a track record. Brand strategy, creative direction, and experiential work across industries, scales, and degrees of chaos.
The design was never the point. The outcome was.
18 Years
Years of brand strategy
and creative direction
Fortune 500
Clients including Capital One, Kroger, McDonald's, Home Depot
3 Industries
Industries — hospitality,
events, and lifestyle
0
Projects that started
without a strategy
Case Studies
AXIS Conference |
Candescent
A flagship fintech industry conference conceived, branded, and produced from the ground up — including brand identity, environmental design, and global creative team direction across two continents.
Candescent
Creative direction and brand strategy for a fintech company building its identity from the ground up. From event branding to global team leadership, the work spanned the full range of what a growing company needs when it's defining who it is.
Brand Identity | Brand Strategy | Trade show | Web + Digital | Creative Structure
Yazaki
Translating complex corporate values into a visual and campaign language that resonated across cultures and levels of a global organization.
Featured | Experiential | Event Production
IEA
A flagship fintech industry conference conceived, branded, and produced from the ground up — including brand identity, environmental design, and global creative team direction across two continents.
Featured | Experiential | Event Production
Featured | Experiential | Event Production
Insight Global
Translating complex corporate values into a visual and campaign language that resonated across cultures and levels of a global organization.
Featured | Experiential | Event Production
Monument
A managed services firm with decades of expertise and a brand that hadn't evolved in just as long. What started as a request for a logo update became a full rebrand — one that had to stand independent while staying in the family of its parent company.
Brand Identity | Brand Strategy | Web | Environmental
Translating complex corporate values into a visual and campaign language that resonated across cultures and levels of a global organization.
Compass
Featured | Experiential | Event Production
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