Services

Three ways in.
All roads start with strategy.

Flexible creative leadership built around how you actually work — not how an agency wants to bill you. Pick what fits. Everything starts with the thinking.

01 \ Strategy Session

One Time • Flat Rate

Get unstuck.
Get clear. Fast.

A focused 90-minute working session on one specific creative challenge — brand positioning, a creative review, a go-to-market question. You bring the problem. I bring 18 years of pattern recognition and no agenda other than giving you clarity.

RIGHT FOR YOU IF

You're at a decision point and need a sharp outside perspective before you commit. You've outgrown your current brand and aren't sure where to start. You want a second opinion from someone who's been in the room before.


WHAT'S INCLUDED

  • Pre-session brand and business review

  • 90-minute focused working session

  • Written recommendations recap sent within 48 hours

  • One round of follow-up questions via email

02 \ Monthly Retainer

Most Popular • 3-Month Min

Your creative director,
built into the team.

Ongoing fractional creative direction for brands that need consistent strategic partnership — not a one-time fix. I'm in your meetings, in your briefs, in your reviews. Senior creative leadership embedded in your team at a fraction of the cost of a full-time hire.

Ten hours a week. Flat monthly rate. Three-month minimum so we can actually build something worth building.

RIGHT FOR YOU IF

Your brand is growing faster than your creative can keep up. You have a marketing team but no one owns the creative strategy. You're a founder who needs a thinking partner, not just a vendor.


WHAT'S INCLUDED

  • 10 hours per week of dedicated creative direction

  • Brand strategy and creative oversight

  • Stakeholder and team collaboration

  • Creative brief development and review

  • Vendor and agency oversight where needed

  • Monthly priority alignment and check-in

03 \ Project Management

Scoped • No Minimum

One Project. One Campaign.
Done Right.

Creative direction for a defined scope — a rebrand, a campaign, a trade show environment, a launch. We define it, I direct it, and you walk away with everything you need to run with it. No retainer required.

RIGHT FOR YOU IF

You have a specific initiative that needs senior creative direction. You're planning a trade show, event, or experiential activation. You need a brand refresh without a full agency engagement.


WHAT'S INCLUDED

  • Project scoping and timeline development

  • Full creative direction from concept through execution

  • Vendor and production oversight

  • Delivery, handoff, and documentation

How it Works


01 / We Talk.

30 minutes. No pitch. No proposal. I want to understand what you're building — and where you're stuck — before I say anything about how I can help.



02 / I Assess.

I look at where you are, what's working, what isn't, and what I'd do about it. If we're a fit, I'll come back with a clear recommendation on how to move forward.

03 / We Build.

Strategy first. Always. Everything else — the creative, the systems, the results — follows from that.

What is a Fractional Creative Director?

A Fractional Creative Director brings senior creative leadership to your team on a part-time or contract basis — the strategic thinking and creative direction of a full-time CD, without the full-time cost. Here's how that's different from everything else you've tried.


Not an agency.

No markup. No junior team delivering on a senior promise. No layers between you and the person doing the thinking.

Not a freelancer.

Strategic leadership, not execution only. I think before I make — and I make sure everything that gets made serves the strategy.

Not a full-time hire.

Senior expertise at exactly the scale your brand needs right now. No overhead, no long-term commitment beyond what makes sense.

"The brands worth remembering didn't play it safe — and they didn't build themselves."