A 54 page workbook with step-by-step guidance on creating a strong foundation for your branding.
How to conduct interviews within your business
Defining your Brand, Mission, and Purpose Statement
Steps on creating a Competitor, Market, Industry, and Audience analysis for marketing and branding
ChatCPT prompts to help with research
Creating your Brand Personality & Telling your Brand Story
How to position your brand to make the greatest impact
How to create a brand concept
Schedule 5 Personal 1:1 sessions with Lauren Keel Williams, at each phase of the workbook